YouTube video feature
The YouTube video features enables you to easily insert videos on your website.
Why is this helpful?
YouTube videos are useful for many purposes. Let's take a look at some examples.
Be personal and build trust
When a visitor lands on your website they wont usually have any idea about who is behind the curtain. By adding a personal YouTube video to the website you can put a face to your name. This is helpful if you want to build trust.
Explanation videos are scalable
Using videos on your website is a scalable way to share information. If you are getting the same question over and over in your e-mail inbox, you might be able to save a lot of time answering these questions, by adding an explainer video to your website.
Videos optimizes conversion rates
Adding videos to your website will in many cases make the visitor spend more time on your website. If you are selling a product you are more likely to generate a sale if you have an explainer video together with your product. Dropbox increased conversion rated by 10% by adding an explainer video.
There are many more reasons for using videos on your website. It all comes down to your company's specific needs and what you want to achieve with your website.